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Your Mid-Week Quote!
I trust you’re having an amazing mid week, friends!
Here are a few quotes from one of my favorite marketers, Seth Godin, which if you haven’t read any of his books, please do! You will learn so much on how to effectively market and sell your products/services!
“The opposite of remarkable is very good.” — From Purple Cow, reminding us that being "good" is safe and invisible, whereas being remarkable gets talked about.
“If you can't state your position in eight words, you don't have a position.” — True clarity means knowing exactly what value you offer and keeping your message simple.
“People don't believe what you tell them. They rarely believe what you show them. They often believe what their friends tell them. They always believe what they tell themselves.” — Highlighting the power of internal narrative and peer trust over traditional pitching.
“Everyone is not your customer.” — Trying to appeal to everyone results in a product that resonates with no one.
Trust this helps you in starting your personal brand. If you need more help, you can always book a discovery call here and I’ll guide you on this online adventure in building your business.
stay active, it’s attractive
-Donald (Digital Don)
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Weekly Updates
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(NEW) website: One Eleven Podcast
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Heather Blasnek - Recruiter + Network Builder #33
Sponsored by my product Hydro Rush Electrolyte + Creatine Premix - Get yours today to support the podcast! https://hydrorush.lol/
New 11 Series (Unconventional Entrepreneurship)
Heather Blasnek is a Colorado Springs business-networking leader, recruiter, and small-business advocate.
She is the owner and managing partner of NIA Colorado Springs, meaning Network In Action—a professionally managed networking organization focused on building trusted relationships and generating referrals among local business owners. Heather and Brian Blasnek lead the Colorado Springs organization together. (niacoloradosprings.com)
Her background includes:
More than 15 years in recruiting and relationship-building
Helping companies hire professionals in accounting, finance, HR, administration, customer service, and executive roles
Serving as an Independent Director with RIM Recruitment Professionals
Launching the Downtown Colorado Springs NIA franchise in 2025
Leading networking meetings, educational events, and referral-based business groups (RIM Recruitment Professionals)
Her central message is essentially “relationships over transactions.” She positions networking as more than exchanging business cards—her events emphasize genuine conversations, strategic introductions, collaboration, and measurable business growth.
“Relationships Over Transactions: How Heather Blasnek Is Reinventing Business Networking in Colorado Springs.”
We discussed the synergy between marathon training goals and building a professional networking business community.
Marathon Training and Goals
Participants analyzed the mental fortitude required for distance running and its impact on professional tenacity. The discussion highlighted the benefits of zone 2 training for endurance and long-term health.
Professional Networking Strategy
The conversation explored a franchise model focused on relationship-first networking instead of traditional transaction-based interactions. The structure prioritizes quality referrals over volume to foster long-term professional growth.
Authentic Business Development
Entrepreneurs shared insights on overcoming sales anxiety by prioritizing genuine human connections. Success in both recruiting and networking relies on authenticity and attracting the right tribe through consistent values.
Our Founding Sponsorship Program is now live! To pledge your support go to oneelevenpod.com.
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Let’s Talk About What You Sweat Out.
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When your support agent gets it wrong, who's accountable?
Every agent handling refunds, account changes, or tickets needs three answers: what it can pick up, what it's allowed to do, and when it hands back. Running Agents in Customer Work is four conversations on agentic AI in customer ops. Register now, four Tuesdays, 10 a.m. PT.
This week’s AI marketing tip: Turn “I’m interested, but…” into content that helps people buy.
Your prospects’ hesitations give you useful topics: “I don’t have time,” “I can do it myself,” or “How do I know this will work?”
Try this:
Gather 5–10 real objections from sales calls, emails, or DMs. Remove names and personal details.
Ask AI to group the recurring concerns and suggest content addressing each one.
Record a short video answering the most common concern. Include a real example and one clear next step.
This applies Google’s guidance to use customer insights to inform AI-assisted marketing.
Prompt to try:
Analyze these customer objections: Identify the three most common concerns. For each, suggest a 30-second video with a compelling opening, a helpful answer, and a call to action for Creator Fam Media. Use plain, conversational language. Only use evidence I provide; don’t invent results or testimonials.
Example hook: “Think you need hours every day to market your business? Here’s what you can create from one 15-minute recording.”
Your action this week: Publish one objection-answering video and track qualified DMs or signups it generates.
That’s it for this week! Feedback Fam?
Keep showing up, keep cheering each other on — and as always, keep building community! 🏃♂️💛
The Creator Fam Team 💛
P.S.
New here? We are always looking for interns to help with the podcast and/or creative agency! Feel free reply to this email or book a call on our website creatorfam.net to get involved, MEOW! 💛
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