Transcript 0:00 [upbeat music] Hey, my name is Donald Desrosier. I am the host of One Eleven Podcast, where we sit down with entrepreneurs and hear their new beginning stories. 0:15 We are starting a new series and I'm looking for 11, that's right, 11 different unconventional entrepreneurs that are doing things in a very different way, and I want to really strip down a- and embrace that authenticity that is in you. 0:31 If you are, uh, doing entrepreneurship in an unconventional way, I want to hear from you, and I'm only looking for 11 of you. 0:38 So wanna start this brand new series looking for 11 different unconventional entrepreneurs, founders that are doing amazing work. Hit me up in the DMs if that's you, and I would absolutely love to get you on the pod. 0:53 Nunu Newbyall, thank you so much for joining us at One Eleven Pod today. Happy Sunday. How are you doing today? Happy Sunday. It's a bit cloudy where I'm at. I'm in Newport, Rhode Island. 1:06 It's the jazz festival weekend, so it's the last day. So I'm just jazzing it out. I love jazz. Oh my gosh. Yeah. Tell me more. You say you just got back from Boston. How was that? I did. 1:19 So I spent like a little weekend getaway there. It's always good to have like a reset, um, especially when you have like, you know, such a busy week. Mm-hmm. 1:29 So I just think people out there that are always busy, take the time to, you know, treat yourself, spend some time with yourself, go journaling, have maybe have some free breakfast if your hotel provides. 1:42 [laughs] There you go. I always go after the free breakfast, so- [laughs]... let's go. I love that. I love that. Yeah. Uh, but yeah, um, so why we're here today is to talk about Newbutta- Mm-hmm... 1:53 your company- Mm-hmm... your business. But even more than that, I like, we'll get to that in a second, but we wanna talk about you as a personal brand and what you're building online. 2:03 And I think how we connected was over TikTok. I think we were doing- TikTok... like a random battle or something, and then that's where I first met you from what I can recollect, and this was several months ago. 2:14 And then, you know, I just kept seeing your posts every once in a while. You do lives and, you know, just here and there. 2:19 And then I was like, "You know, I really need to take my TikTok a little more intentionally, right? Be a bit more- [laughs]... focused on the people I actually follow." 2:27 So I, you know, I just started consistently showing up to your lives, doing content, and before you know it, we started developing a relationship, right? So it's like- Mm-hmm... 2:37 coming from that point, um, building this personal brand, um, how like, how does, how does one do this when they start, uh, this like online presence, you know? 2:49 Because I honestly, I'm looking at your account right now, it's, um, uh, new, new here over here, and I'm just like blown away by your auth- uh, authentic content. 3:00 So maybe give us a little bit of a just like overview of how you got started with your personal brand and then, um, yeah, we'll just start there, you know, like a origin story. So take it away. Okay. 3:13 So, um, since I popped out of my mama, I always knew that I wanted to be a superstar. [laughs] Oh yeah? You wanted to be famous? Yes. I always wanted to be famous. 3:25 Actually, I was like kind of obsessed with being famous, so I would just study all the celebrities that I liked and all that stuff. 3:31 But then when I kind of wanted to take it more seriously, I kind of narrowed it down to certain creators and there's like a few that I really liked. 3:39 They did look like me, so I did, um, look after other Black creators at that. Um, one would do beauty, the other one would do more like financial stuff, and then the other was like a traveler. 3:50 So I was like, "Ooh, like all these things are pretty cool and pretty good things to know." So I was just studying them, copying them, kind of sh- like trying to see what works. But then I was like, you know what? 4:01 I don't wanna be such a copycat 'cause now people are getting like, you know, canceled for that. Like- Yeah... "Oh, they're copying me word for word, my script, this and that." 4:11 So it's like you have to be yourself, right? Right. So it's like I always tell people to be themselves. That's not really hard to do unless you're trying to pretend to be someone else for real. 4:21 But it's took time to be comfortable with being myself, I guess, because with my friends- Mm... they can laugh and carry on, but as for the internet, it's on there forever. 4:32 So it's like you have to present yourself a certain way to a degree, and also be comfortable with having your real self out there because people do judge. They have their own opinions. 4:43 And so, yeah, I feel like that was kind of like the whole gist of everything. But then it came down to niching and just kind of figure out, okay, what is the title? What is the nitty-gritty? 4:55 Like, what I'm gonna put in between? Like a burger. So I was like, you know, I wanna add a little lettuce in there, but I don't wanna add that meat 'cause I don't really like that meat like that. 5:05 So it's just like [laughs] as I'm talking, as a vegan currently. [laughs] Oh, you're vegan by the way? Or you're vegetarian? Yes, I am a vegan. Okay. Interesting. 5:14 So it's, I had to take all that meaty stuff out, like that's not- Uh-huh... good for me. So, um, as you change, your content changes. Mm. So it's like I'm vegan now. I've been sober for two years. I, I made new friends. 5:27 Awesome. Um, I made new connections. Mm. So it's like when all these changes are happening, also your content does. 5:34 So I don't want people to feel discouraged of staying with one thing and sticking to that one thing and that's it. 5:39 If there's something new in your life that you feel like is exciting and that will com- like, you know, be kind of cool to connect with your community, go for it. 5:48 So I feel like also being yourself, but being able to be flexible is the second thing. And then the third thing is also just sticking to what you believe in. Don't go with anything that you see and all that stuff. 6:00 Go with what flows. So it's like what flows goes, whatever that is for you, just stick with that. 6:06 And I feel like anyone would just be just fine, honestly, and I feel like that's how one can do it It's all about self-reflection a lot and just really diving deep within yourself. I love that. Yeah. 6:19 And it takes time to build that confidence too. And I remember the first time when I tried to get on the camera- [laughs]... I was like all awkward, filler words, this and that. I didn't know what to say. 6:30 Like, what, what's some advice that you would give, like, new creators that are struggling to get on that live, hit that live button and, you know, like, try to gain that attention, right? 6:43 Because at the end of the day, that's kind of what we're all looking for, right? But like, 6:47 more than that of like just being ourselves, a lot of people, they don't, uh, especially women too, they're really hard on themselves- Oh y-... um, what they, they look like. 6:59 So a- as a woman too, as a woman creator, like how, how did you overcome this and how did you just make yourself just, just do it? 7:11 You know, I had to like, coming from someone that had a, like a kind of tricky childhood, I did get bullied and all that kind of stuff. Mm-hmm. 7:19 But also too, I had to realize that I was creating most of the drama because some of the times we could be our worst critic. You know? We, we cause the issue because we're thinking too much about things. 7:31 It's like, "Oh, this," and, "Whoa, this." But really we can also be the solution. So I always say like, just take it easy on yourself. Give yourself grace. You know, try FaceTiming your friends more instead of texting. 7:43 Get used to seeing yourself in the screen and seeing their face and talking and laughing and having a good time. Take a mirror, for example. Look at yourself. 7:51 Look at what you look like, what faces you like to make, what topics that you feel comfortable talking to with yourself. 7:57 Because sometimes if you're talking to yourself and you're like getting a little uncomfy, you're like, "Okay, maybe that's a little awkward." [laughs] Don't share that. But share something that more like- [laughs]... 8:06 "Oh, well that's actually cool. I like that." And search like kind of like tagging down, like writing down certain things and all that stuff. And kind of like how we said about the calendar thing. Mm-hmm. 8:17 I think that will also make people feel comfortable 'cause if they have something that they could just follow, it kind of makes it so much easier as well. Instead of just on top of the dome, you know? 8:28 'Cause if you're doing off the dome, then you're like an expert. You know, like things just come on the fly. But others do need some type of direction. So I would say just do some practice. 8:39 They do have practices on certain lives. They do do a practice live, and that should also help as well. Definitely. Definitely. I think it's just that consistency- Mm-hmm... 8:49 building up that confidence, that assertiveness over time. Um, I have a good friend of mine, she's actually embarking on this challenge. So I think challenges are a great way to overcome your fears. 9:01 She's doing like a 30-day challenge thing of going live every day for 30 days. And I'm like, "Hey, you could do that. 9:06 Show up for yourself," because that's a big part of doing things that you want to overcome fears, taking risks. Um, a lot of creators I know, they don't really even do lives. They just post content. 9:20 And I find that it's, you need that mix of both. Especially with live streaming, it's becoming a lot more prevalent now, and a lot more people are, um, just gaining notoriety because of this, right? 9:32 So, um, how long have you been a, a content creator and building your personal brand? How long, like how long have you been doing it for? So [laughs] it's- What's up with the fan? It's the fan hot. Um- Oh, okay. 9:46 I [laughs]... You need a fan, girl. You wanna, you wanna f- s- I, I [laughs] there you go. No, if you exist. If you exist. There you go. Um, I was gonna say I've been doing this since I was young. I would say 12. Wow. 10:02 So... So you're a pro. You've been doing it for a while. How old are you? Do you mind documenting your age? I'm, I'm- 20- The last year of my 20s... 29, okay. You look great. I, I wouldn't- Thank you... 10:15 have guessed that. [laughs] It's 'cause, it's 'cause of this oil that I be slapping on my body, you know? Oh, your, your, your new butter. Your new butter. Yeah. [laughs] We, we gotta get into that. 10:24 Let's get into that real quick and then we'll go back to some more personal question 'cause I love that too. Um, when did you start your, your new butter company and w- and where is it right now? 10:33 So I started it two years ago after a breakup. It seems like a lot of good ideas that I talk to women with happens when they're broken up with or they're just like on their own self-discovery journey and stuff. Mm-hmm. 10:49 So that's what happened to me as well, and I wanted to put more into like what makes me happy, what makes me feel great and all that stuff, and like my skin. 10:58 'Cause like I've always been obsessed with my skin because I felt like I love when my skin was clear. You know, that I could like go out the door and wear nothing. 11:07 Because I did have a stigma at one point of wearing makeup and I couldn't leave the house without it. 11:14 And I would use all these products that weren't good for me, and I was only using it 'cause other people were using it. And I had to find something that was made for me and was meant for the type of skin that I have. 11:25 'Cause we don't have all the same stuff, you know? We ha- all have our certain stuff that works best and doesn't work as best as for others. So when I started this, it was more because of that. 11:36 It was more also too for people are- I was close with that had skin conditions like eczema or even people with discoloration that struggled a lot as well. 11:46 And so when I noticed when I was doing it from my kitchen and I was using it from other people, how it was doing for them, I was like, "Wow, this is amazing. Like, this can actually be a thing." 11:56 They're like, "Yeah, this is amazing stuff." 11:59 And so I kind of made it legitimate 'cause, um, for the longest, it was kind of from under the table, you know, which is not, you know, the greatest, but it is great 'cause you don't have, you know, the tax people coming after you. 12:11 [laughs] Sure. So when [laughs] when I made it official-official, like, oh, dang, it had to be off to code. Um- Yeah. You had to actually get a business license and everything. 12:24 [laughs] Yeah, things started to feel really real, but then- Yeah... it felt really great, and I was like, "Wow," like things are coming. 12:30 But then I had to learn all the operations of it, the supplies, the packaging, labeling, marketing. So it's like- Mm... it was so much to learn. 12:41 But I will say, like, the people that I met through the journey, even my best friend, um, that has her candle shop, she helped me a ton. Nice. She helped me, um, join this program. 12:52 It was, like, an accelerator program, and I really got to know a little bit more, but also have resources to my disposal so I could definitely get that leg up instead of, like, feeling down because it is very humbling. 13:09 That, being an entrepreneur is not for the faint of heart. You're wearing a lot of hats, and everyone's expecting you to do everything all at the same time, and it's, you need help. You know? You need mentors. 13:20 You need colleagues. You need, you know, people that can even volunteer their time, um, especially if you can't pay them, um, immediately. You know, it takes time to build a business. 13:31 And so, um, you need as much help as you can get, and if it's a product that people want for sure and actually can use, is useful, um, and, uh, solving a problem, which it sounds like you were trying to solve your own problem with your skincare. 13:48 Um, and that's, that's really huge. So talk to me more about this butter specifically. What makes it so, so great, this, this new butter, and why, uh... Because there's a lot of different butters out there. 14:00 There's a lot of different skincare products. I know it's a very, um, you know, um, con- not convoluted, but you know what I'm saying. Like, um, it's, it's, there, there's a lot of stuff going on there. 14:12 You have a lot of choices. Inundated. There we go. That was the word. So- Absolutely... um, yeah. 14:17 So how do you separate yourself from everyone else, and yeah, what makes your butter stand out with, uh, the rest of the sea of butters? [laughs] Yeah. So I feel like what separates myself 14:30 from my butter to others is the love that I put into it and actually me standing behind it because- Mm... you brand. You know what I mean? 14:39 I feel like if you're a great person, people love you, you look great, they're gonna buy it automatically. But the secret ingredient is shea butter, but shea butter is not new to the beauty industry. 14:49 It's actually been in our products for a long time. 14:54 It's just more of that I'm trying to take it sh- directly from the source and also mix it the way that I wanna mix it because I know as some products, they dilute it so much so it's like a slippery lotion, which is not what I want, and more of like, I want more of, like, a thicker, you know, kind of feel. 15:13 And then sometimes it can be too thick, so it feels like Play-Doh or even smells like it. So I was like, you know what? I don't even like this. This is not my style. Like- Right... 15:24 I'm kind of bougie, so I was like, I need to have, like, some lux to it. So I kind of whipped myself up some, and I was like, "This is how I like it. This is how I want it." Mm. And people loved it. 15:35 Also, people like when you go about something and you customize your stuff 'cause they're like, "Wow, that is straight from scratch," you know? 15:43 Because that means that there's no harmful chemicals, and a lot of people are being aware of those things now. 15:48 Now that they're looking at ingredients, they're seeing that certain things are not good for them, especially on their skin. 15:55 So it kind of helps me out because for those people who are conscious, they're like, "Okay, I want something like this because this is gonna help me, and I like that it's clean. 16:04 I like that it's directly coming from Ghana or overseas. It's not any other stuff that's in the lab," or something like that. 16:13 So I just wanted to make sure that people felt comfortable, they felt safe, they felt good using my product. 16:19 And also, the smells that I also add 'cause I do add certain scents to it, but it is natural still, and I get it- Mm-hmm... from plants. 16:29 And that's also another addition to what I'm doing as well, adding some extra kind of, like, I don't know, rosemary to help with, you know, certain things that they might have with hair growth or something like that 'cause I do m- make hair butter. 16:44 But I don't really promote that as much 'cause the good thing when you start something is to start with the first thing that you're really good at and then add on 'cause you don't wanna- Mm... 16:54 bite off more than you can munch. So it- Right... me with the scents that I provide to it and then the love that I put into it definitely sets me apart and makes people feel comfortable about my product. I love that. 17:07 I love that. And you said you've been... How, how long have you had your product for? Two years? Two years. Okay. And shelf life is up to a year. Oh, wow. Okay. And what's the standard size of these bottles? 17:19 Do you have a bottle that you could show us possibly and give us- Of course... a little bit of a reference? Yeah. I have one right here. So- Okay... 17:26 with my relaunch, I wanted to do 3D printing for my packaging just to save on cost. Sure. So these are 3D printed. This one is gonna be the 3.4 ounces, so this is safe enough to take with you on the plane. 17:40 I wanted to do this because I travel a lot, so I'm like, I know there's gonna be a lot of people that wants to take it to go. And I also have another size that's eight ounces. It's actually pretty big. 17:49 I don't have it on hand 'cause I kind of packed it away when I left for the weekend. But what's special about this is that every single jar is gonna be custom to my customer, so every single one's gonna be different. 18:01 So I can have fun with it. I can make different colors or whatever, but whatever would remain the same is my logo, which is like this and- There we go. New butter... 18:13 it's this Did you do, did you do the logo, or who did it? I, and I did Nice. And I wanted- That's good... to have it dripping because- Mm-hmm... that's the whole point. 18:22 It's meant to, drip is meant to just melt in your hands and lather on your body. I never want- Mm-hmm... to make it that it's hard and you're like this, struggling. [laughs] Right. Right. Definitely. 18:36 The- And how's the consistency, like the qu- the, the quality of it? You said it's not too hard on the skin. Yeah. Do you have some to show us? Yeah. It's not too hard. I do have- Okay... 18:46 butter, but it's not my butter, but it's not too hard. Oh, I see it. I see it. It's like- Okay... it's like slit and it kind of- Love it... gives you that natural glow, honestly. Yeah. It- You're shiny now. 18:58 It's so- How long does it, how long does the shine last? It lasts up to 24 hours. Wow. Yeah. I love that. So you're gonna be moisturized all day. So then that's gonna force you what? To take a shower. 19:11 [laughs] That's right. Yeah. You gotta get all that [laughs] Well, yeah... all the lather up again later. 19:18 Um, I was gonna recommend, I would assume in drier places of the world, this butter would likely sell out a lot faster, correct? Absolutely. And where I live is on the East Coast, and it does get pretty cold here. 19:31 We are- Mm-hmm... seasonal. So we have everything. We have fall, spring, summer, and then, you know, winter. So it's just like, it's great for these climates. 19:41 But then I also learned too, being in Houston for a little bit, since it's kind of humid, it's also still great to moisturize over there as well. I didn't think so, 'cause it's so hot. 19:51 But they're like, "Yes," because it's like, yeah, we're sweating and all this other stuff, but we still need good nutrients in our skin, and that's what shea butter- Mm... 19:58 has that natural nutrients for the skin to keep it protected and nice while the sun is out. I love that new butter. Um, so tell me, like, are you just the only seller or can other people sell this? Like, are- Other-... 20:13 have you started that or- Yeah... okay, cool. Is it like through affiliation, or how does one hel- or, or, you know, want to be a part of your business? 20:23 Oh, so if they want to be a part of it, there's definitely communities out there. This kind of wraps right a- around with personal branding- Mm-hmm... 20:32 because there's always gonna be a community of people who wanna make shea butter or who wanna make businesses. Yeah. So i- it's just important to find that community. 20:41 But it's like if they wanted to join with me, it's more of like a one-on-one session, right? Mm. Mm-hmm. 'Cause it's like I can't just be out here telling it all. 20:50 [laughs] If the person's really interested, they're gonna come, they're gonna wanna know the sauce, right? So they have to come- Right... directly. I'll point them in the right direction. 20:58 I'm usually the middle person, so I'm always connecting people to who they need to be connected with. Gotcha. And I feel like that's the beauty of everything, and it's like scratch your back, I'll scratch. Oh, okay. 21:11 But how about if they just wanted to sell your, your pro- your, your new butter product, like under you? Is that possible? They wanna sell it under me? Yeah. Yeah. That would be cool. Like an affiliate? Yeah, exactly. 21:23 Yeah, that'd be cute. [laughs] Well, I'm just saying, then you could make more money. It's passive income for you. You take a percentage. They keep the rest. Yeah. You see what I'm saying? Um, yeah, that's great. 21:34 I haven't really thought that far because it's like I, I'm an influencer too for other brands, so it's like I- Mm... I think of people more, uh, in that aspect. 21:45 But if they do wanna do affiliation, that's possible, but it's a tricky, it's a tricky treat. You really need to have some salesy skills. You know, gotta know how to really talk to the camera. Right. 21:56 So it- So you'd have to interview them, I, I assume. Yeah. Yeah. Okay. They would have to have that, that snazz. But- Okay. They gotta... If they're selling your product, right, it's gotta be a- Yeah... 22:08 a certain type of personality. You have to really make sure that they're, they have similar tastes, feel. Gotcha. They have to have, um... It could be anyone, I wanna make that clear. Any race. Mm-hmm. Anything. 22:22 But it's like, um, they would have to just have that confidence and be oiled up. If they're not oiled up and they're doing [laughs] a video of my product- [laughs]... then something's going on, something's not right. 22:34 [laughs] Mm-hmm. Uh, and, and I assume this is for anyone, but I'm just curious, would this, uh, new butter be better for, for women or men, or does it matter? Um, it's good for everyone. Men- Okay... 22:47 women, children especially. My daughter loves it. Um, older folks 'cause they, they like to be moisturized. 22:55 So it's really, it's a good product for all, and that's what I also wanted to do as well, provide something that could treat everyone because I never wanted to make people feel excluded. Yeah. 23:05 And I feel like in the beauty industry that happens pretty often. So I just wanted to make it a safe space and, and make it very creative and fun for people to enjoy. I love that. I love that. 23:17 So you get your butter from Ghana. You told me that earlier. I do. So I'm curious why Ghana? You know, like tell me the story, the backstory behind that, and why is this particular butter so high quality? Yeah. 23:32 So I was doing some research and they actually have a museum of shea butter. So they are showing butter from different, um, countries. 'Cause every country has their own style, their own flavor of, like things. 23:45 And I even found out that they had a black one, shea butter that is black. I was like- Wow... "That's insane." So I definitely wanna check that out. [laughs] Definitely. I was like, "Whoa." 23:56 But with anything in their cultures, they're always saying, "Oh, we're the best. We're better than this." Or, "Well, no, we're better than them." So it's like [laughs] 24:06 they always have competition, especially with their food. But with their butter- Mm... like I felt like Ghana was just the start. That's not where it's gonna end. 24:16 I'm probably gonna wanna get butter from other places too. Mm-hmm. I feel like because I just knew somebody of association. I knew someone from there, then that's why I got inspired to use the butter there first. 24:29 But I feel like once I explore more and stuff like that, I will dibble-dabble and probably expand to other kinds of butter, like mango butter or shea bay and all this other stuff. So many different types of butters. 24:44 [laughs] There's so many types of butters. [laughs] And wanna dive into it. I probably wanna even make a, a documentary just to educate people along the way- Mm... so they know which one works best. Definitely. 24:57 No, I absolutely love that, and I think that more people should understand the ca- uh, use cases of these types of butters and which one is better for the skin. 25:06 I, I assume, like, depending on your skin type too, would determine the type of butter that you would need, right? So- Yeah... solving that issue would be huge. Mm-hmm. 25:17 And instead of oiled up, like I said earlier, buttered up. Buttered up. Buttered up. Yeah. That's your tagline. Write that down. [laughs] Yes, it is. [laughs] That is your tagline, yeah. 25:27 So yeah, last we talked, you know, like, you were thinking about getting, like, a real job in IT or something. 25:35 Yeah, uh- And, uh, I, I, I think I convinced you to focus on your business because you're building something for yourself, not for others. And you know it's gonna take work. 25:45 It's an investment initially, but over time it's going to pay you back gradually. And then, um, amazingly, just, it's just gonna gain traction and, and get that momentum going. But it takes time to build, right? 25:59 So, uh, why don't you give me a little bit more about your business plan of what you're trying to do with New Butter, because, um, I think this is very, very... This is a great use case. 26:10 This is something that other creators, you know, like yourself, could apply if they're thinking about starting their own, let's say, solopreneur, uh, businesses, whether that's- it's a certain type of service or product. 26:21 And, uh, what are some of the ways that you're doing right now to get you going where you want to be in the future? Yeah, so I feel like the type of work that I do now is definitely performance-based. 26:37 So if I'm not performing, then I'm not making any money. Mm-hmm. And so I was like, lately I've been kind of like, kinda slacking and, like, kinda getting hard on myself and everything. Mm-hmm. 26:48 So I haven't been performing as high as I usually would. So it kinda did discourage me and want me to go back into the IT world. 26:57 And it's not so much of a bad thing as long as it's not taking time away from my cre- creativeness. 27:05 Like, if it's taking time away from what I usually would use that time for to build or to function as a business owner, then it's no good. 27:14 And I always tell people, if you're gonna do a job and a business at the same time, make sure it goes hand-in-hand. For me, before the IT job, it was Sephora. 27:23 So it's like, that works because it's makeup, it's skin, it's this. So I'm already learning about my other competitors, I'm learning about ingredients. 27:33 I'm learning how a business, a beauty brand of that sculpture is being built up and how it's being structured. So that was all the knowledge that I actually put into New Butter or what inspired me to do that. 27:46 But as a addition, being an influencer or content creator as so, to do that performance-based work to get extra coins. Mm. 27:55 So that, I need to leave Sephora, which was very strict on time and taking time because it, you had to work there every weekend. That was a requirement. So once I left that, I was like, "You know what? 28:06 I'm making enough, so then I can do this and my business." But I feel like since my, my kind of motivation slowed down, my money started to slow down. So I'm like, "You know what? Now I probably need, need to get a job. 28:19 I don't wanna go back to Sephora. I feel like I'm going backwards." Right. So I'm like, "Let's do IT," which is mostly, not mostly, but it could be remote. Let's do a remote thing, make it part-time work. 28:31 But while I'm working, just focus that this money is only to feed the business. It's not to live a regular, regular life. It's to really push up and really feed your dreams. 28:44 Because it's like, if it's not, it's not work well. And that means that I have to push myself even 10 times more, because it's like, I'm not doing that now. 28:56 So I don't wanna ever discourage people to wanna do that and that, because it could be hard. Like, once you put everything into something, you don't know what's gonna happen. 29:06 You don't know how much it's going to, to be or if you're gonna fail. So, yeah. 29:13 I always say just either go for it all the way or, if you can't go all the way, just try to, like, find something that complements and doesn't take too much of your time. Yeah. Time is money. That's what I've heard. 29:25 And time is the most important asset that you have. That is the h- most highest fa- value, because we only have so much time in a day. Where are you gonna spend that time? I'd rather spend it creating. 29:36 I'd rather spend it communicating and connecting with people and building rapport, building relationships. We talked about that. Relationships are everything in business. That's probably why we're talking today. 29:46 So, um, it's really great that you're able to become aware of that. And yes, you can't just quit your day job, and you just can't do it. [laughs] Like, as much as we want to, reality does hit. 30:00 Um, I always tell people have at least six months of an emergency funds or something before you start anything. That's- Just as, like, a safe, you know, just a safety net so to speak, right? So it's always good. 30:12 Um, and that's called planning, right? That's called budgeting. [laughs] It's, uh, adulting, right? So it's like, as long as you have that, you're good. Then you can start whatever. 30:21 And, um, your fi- fire will be lit if you think about it, because y- it's, this is all on you, right? 30:27 So it's really important- To find support, connect with the right types of people who will help elevate you and, uh, in return, you know, you'll invest in those that invest in you, so to speak, right? 30:39 So it's like taking it day by day. Don't overwhelm yourself. But like if you really want it, go for it, you know? And, and I know not everyone is shaped to be an entrepreneur. This is, this is facts, right? And that... 30:51 Some people really enjoy nine-to-fives. Some people love that lifestyle. But us, right, we want to excel, right? We want to elevate that lifestyle. 31:02 We see entrepreneurship as a way, a gateway into something more, something larger than just ourselves. And, and it, and for me, it's like it's a lifestyle. Seriously. 31:14 I do this literally seven days a week, N- N- Nubial, so I'm like really, really excited I got it right. [laughs] You got it. I got it right, Nubial. Um- Yeah. [laughs]... I'm getting it. 31:27 And so I'm just like I, I'm, you know, I... And you have to really love it, you know? And it's like do you really love it, Nubial? Like if you could do anything else in the world, would you still be doing this? Yes. 31:40 Mm-hmm. Yes. I wouldn't pick any other life. I just feel like it's stressful. Mm-hmm. Like I have other entrepreneur friends, we, we stress. Like, we're like, "Dang, like things are tight." 31:50 [laughs] But then I feel like when things like that happen, then something wonderful happens. You know what I mean? Yeah. It's like you're complaining about one thing and then like bam, like this happens. 32:01 You're like, "Whoa," like, "That's an amazing opportunity," or, "Whoa, this is really gonna take me at, to another level," you know what I mean? So it's like you never wanna just stop where you are. 32:10 You wanna keep going 'cause you di- never know what's gonna come next. Exactly. You don't know, and that's the beauty of it, right? Yeah. 32:17 Like we're not, you know, we're, we're not, um, expected to know what the future holds for us, but we are expected to be present, be aware, and continue to show up, just not for the people around us, but for ourselves every day. 32:32 And I know it sounds like you've had some big self-improvement journey, especially, um, after your separation, your divorce and whatever, and you had to readjust, realign yourself, your new beginning story, and I feel like this is part of your new beginning story, right? 32:46 This is part of you finding yourself, knowing what you want, right, and going for that. Yeah. And that's massive respect, seriously, so. Thank you. Yeah, of course. Of course. 32:58 So where do you see Nubutter in the next, um, three to five years if you were to... You know- [laughs] I'm sure you have a map. Yeah. I see it being international for sure. 33:09 Um, every purchase I want to create a care package for a child around the world or a family. 33:16 I, um, I always felt like that was very important to learn how to take care of themselves, 'cause I just found out through, um, something I watched that some of them don't know how to, you know, wash themselves properly or take care of themselves during like those periods where they have like womanly kind of like stages, or even for the guys that kind of reach puberty and don't know what to do and then don't have the guidance. 33:42 Um, 'cause a lot of people are not being taught those things. As for me, I had to learn some of the skills or some of the self-care stuff from YouTube. So it's like- Right. Yeah... definitely like a YouTube kid. 33:54 [laughs] Um, if I had any questions or I was curious, I would just look it up on YouTube. So it's just like- Hmm... 34:00 for, for me to do that, I'm like I can only imagine for someone that don't have access to YouTube, how are they going about living in the world? Probably people are like, "Oh, but it's by nature." 34:13 Yes, but do they have the tools? Are they able to get to them? You know, like is there anyone around? So I do wanna add that, and, you know, be on TV possibly, talk to people- Yeah... um, 'cause I love talking. 34:29 [laughs] Yeah. It sounds like it. Um- [laughs] Why do you want, why you wanna be on TV so bad? Because I wanna reach more people. Okay. Facts. 34:37 I feel, I feel like me just talking to my friends and talking to Live when there's only probably like five people in there- I get it, right... is not much of a outreach. 34:47 So I just wanna have an, um, a bigger, um, influence. That's why I wanna get on there so bad. 34:54 And I feel like I can do it way better than the ones that are already on TV already, because I feel like they're not saying anything. And I'm like we need more, you know? Hmm. Interesting. 35:05 Let's, let's get deeper into this a little bit because I feel like... 35:10 Are, do you think you're really ready if you, if someone was to call you, I don't know, some producer, "Hey, could you be on TV and do this brand or something?" Would you really show up the next day and actually do it? 35:21 Do you think you would be ready to perform? Yes. Would I be PR trained? Absolutely not. [laughs] But, [laughs] but sometimes you just gotta do it, you know what I mean? 35:34 I know a guy that just got booked to be on a runway to question these A-list celebrities, and he kinda messed up and people were getting on him. But it w- the fact that he went up and did it was ballsy, you know? 35:48 That was great, you know? And I would do that, and I probably would be like him. I'll F up, but it's like that's, that's the thing about it. 35:55 It's gonna take time to go into those spaces and be the person that you wanna be. Towards the, the end of it or even a couple years in, you know, you can't expect to be a superhero, like or this, this, this superstar. 36:09 And I would love to- No? [laughs] I would love to do it. Yeah. I would love to pull- Yeah... a fool out of myself and then also see the growth- Hmm... and, and be the best. Hmm. 36:22 Do you see yourself on a show in the future, like Love Island or something? I don't know, like a TV show. You know what? People are asking me to be on that show, and honestly, I'm old. 36:33 I don't have time [laughs] to be on there. [laughs] And I have a kid, so I'm like- That's true... no one wants to be with someone that has a kid. But honestly, I'm not saying that people with kids- I still have one... 36:43 well, I have one. Let's get it right. [laughs] Yeah. That's not, that's not that bad. [laughs] Come on. Yeah, one and done. Yeah. But it's just like I feel like it wouldn't be a bad idea. 36:56 I feel like people would love to see me on there. Why? Because I have personality. Mm-hmm. My hair will be different almost every day. Hair. Hair. That's a big thing. [laughs] Yeah. Skin will be glowing. Yes. 37:08 I probably would not be wearing no makeup whatsoever. They'll probably be shocked by that, but I'm like, I just wanna be natural. I just wanna... 37:15 I wanna kinda create a different image, a different, like, direction than most would. So I would just like to shake up the place, shake up the island. Like, just, you know, New New attending. [laughs] There you... 37:29 Oh, I love that. New New attending. Yeah. Yeah. Have you, have you applied? Have you tried to get on shows or? I have applied, and they told me to apply again and I didn't. 37:39 [laughs] And, um, my friends were like, "How about you do it? It's your last year." 'Cause I'm gonna be 30, so they're like, "Just do it." [laughs] And I'm just like, "You know what? 37:48 Fine, I'll sign up, but it's gonna be something that they never seen before." Like, I'm not gonna be like anybody [laughs] on there. There you go. So, yeah. Well, that's what they're looking for. Authenticity, right? 37:59 Yeah, they- Someone who is different. It, it is and I don't know. If I do get picked and I get on there, I'm gonna shout you out. I'm gonna say, "I did it." [laughs] Digital Don. Don. Look at that guy. 38:12 He wants to be on the show next. No, I'm just kidding. Yeah, look him up. He, he, he- He's only coming up... told me to get on here, and I'm here. [laughs] You know? Be like, "You should be a bombshell then." 38:21 Like- I know, right? Um, yeah, no. People have told me too, like I, I, I should be on shows and, and whatever. You know- Yeah... hosting or even just being a part of it. Um, I think that would be fun. 38:31 Uh, but at the same time I'm like, you know, if it comes, it comes. I'm not, you know... I'm attracting it, but at the same time- Mm-hmm... I'm focused, right? This podcast. I could see you on a game show. Hmm? 38:42 I could see you on a game show. Game show? Okay. Cool. Like hosting the show or actually being a contestant? Yeah, hosting. Both. Cool. No, I like that idea. I love hosting. 38:53 I used to run a, uh, I used to host a show actually on Twitter for a long time, for about two years, but it was all audio. Yeah, it was through Spaces. I don't know if you're familiar with that, but yeah. Yeah. 39:03 Did that for quite a while. But anyway, back to you. So what are some... [laughs] So you said you were possibly in the future gonna come out with a few other products, right? 39:13 And, um, when can we expect that and like are they gonna be like different flavors or different types of butter? Like, what's your, what's your line if you were to like in the future, if you had a line? 39:24 So, um, if it's, if it's my line, it- I feel like it's always gonna be Butta because Butta is the name. But, um, it's gonna be- [laughs]... on different parts of the body I would say. Yeah. 39:35 Or it's gonna be, um, always all-in-one. Because I never wanna be that brand that, oh, if you buy this you have to buy this with this. Like, I- Hmm. In society, we focus too much on steps a lot. Right. 39:50 And it'd be too many. It'd be like six, and I'm like, you don't need all of that. Like, right now I have a three-step method. Um, during the summer it might be short. 39:59 It might be just be two steps, which is like splash my face with water and moisturize. [laughs] Okay. Facts. [laughs] Yeah, because it's like no one's doing all that. [laughs] So. You're right. No, I feel you. 40:14 [laughs] Um, it's gonna be body butter. Mm-hmm. It's gonna be sprays, and then it's also going to be like workshops. Mm-hmm. I wanna have some workshops. 40:25 So those are gonna be built in more as of like a pop-up or I'm traveling and I decide, hey, I wanna do a built, a workshop right here and we're just making stuff together. 40:37 We're seeing, um, you know, checking in with each other, doing self-care, mental health, which I, um, mentioned to you 'cause I wanted to get more into interviewing. Mm-hmm. 40:47 So those workshops can also be live interviews, it could be a streaming session, and I wanna bring my brands to the people. I want them to feel included and give their opinions. Mm-hmm. 41:00 So that's where I feel my line is heading. It's like I'm starting with those two products, but then the other end of the, um, line would be more of them, the, the clients themselves, the people, the supporters. 41:14 I love that. Yeah. The community. Sounds like you're building the community that way. Yes. Yeah. And, and you said you had quite a few people already wanting this butter. 41:25 You have orders coming through, but you don't have enough stock. That's kind of where you're- Yeah... bottlenecked right now. Yeah. Do you mind sharing a little more about your, your problems? 41:34 It's a good problem to have that so many people love you and also love your products and they want to support. And so, um, I did talk to you about doing a GoFundMe. So the problem is that 41:51 I just need to buy more, and to buy more it costs. But since I'm not buying it directly from the people and I'm buying it from another person, it is a bit more expensive. 42:02 So, um, just making sure if I do get this butter and all that stuff, that I'm able to hit that mark so then I can make the money to rebuy and do it all over again. 42:14 It's just about having a better turnout every single time. 42:18 Just making a little bit more and just a little bit more each and every so then I can at least store some of that away so it's not taking all of my profits, you know? 42:28 'Cause it sa- it seem like I would spend the money and then the money I would make goes right back into it, you know? Right, right. And that can't happen. Yeah. Is that a business? 42:37 [laughs] You gotta be making money, girl. Like... [laughs] Yeah. So it's like- Mm... um, because I was new to it, um- Mm... 42:45 think it was also too my pricing, I wasn't pricing it properly and stuff because it was worth more than what I was selling, but I just wanted to see what the people felt about it first before I went kind of like- Mm... 42:59 okay, act-... it's this, and, you know, maybe I should do this, you know? So it's all a learning curve. And then, um, after a few times I did change it up. 43:09 I did bump it up a little bit and I saw a huge difference, and I was able to make money, but also I still have some to kind of buy more. 43:17 So once I feel like I get the funding that I need, I feel like now that I know what I know now, I can do way much better. Definitely. So learning from experience. [laughs] Mm. [laughs] Always. One day at a time. 43:31 I- It's, it's trial and error. Trial and error. Trial and error, yeah, which can be difficult, time-consuming. 43:37 But if you can actually solve your own problems, you'll gain momentum and move forward, and you can't get stuck, right? I feel like a lot of people, they get stuck, and then they're not sure what to do, where to go. 43:51 And then they kind of just stop it all together, and then they go back to their nine-to-five, you know? Just- Yeah... but it, that, that's not good, right? We gotta keep moving, right? 43:59 So what advice would you give, let's say, a young entrepreneur who wants to sell, uh, a certain product online or, and build their own personal brand like you're doing? 44:09 Um, I wish what I did before, um, this would've been better and kind of would've helped me not make as much, you know, issues as I did, is get a mentor. Mm. Um, get any type of mentor. 44:23 Get a mentor in that industry- Mm... because they'll tell you exactly where you're gonna mess up. And I did have one, but I just wasn't as active with her. I wish I talked to her more. I wish I asked her more questions. 44:38 But- Yeah... what I did was I got so excited that I left her early and just went ahead and did it on my own. And I wish I didn't do that, because she probably would've been like, "Oh, I get that you're excited. 44:52 I get that this is what you're seeing here, but this is what's gonna happen." So getting a mentor and actually listening and being patient with them is gonna do you wonders. It's gonna help you with a lot of trouble. 45:05 And then also trying to get into a community, as I mentioned before, and doing a lot of research in the market itself so you're not, like, kind of pricing yourself low. You're pricing yourself where you need to be. Mm. 45:20 Yeah, to actually make a profit, right? Revenue. Generate some type of revenue- Yeah... so you can put it either back in the business, pay yourself ideally. 45:27 Um, which can be difficult the first few years of running any type of business. We know this. Um, but, uh, it takes time, too, to figure that out. And yeah, like you said, it's a learning experience. 45:39 You gotta have mentors. Seriously. I've got two different ones right now helping me build this agency and also this podcast, and it's a lot of work, Nubial. It's so much work, but I love it, you know? 45:50 And it's, and it, they help you keep yourself accountable too. Yes. Right? Because that's, that's really tough, 'cause m- sometimes you just don't wanna do it, you know? You're just like, "Eh." Oh, I feel you. Yeah? 46:01 I just wanna lay in bed. [laughs] No. And have a cocktail. No, you don't. And watch, um- Made up... a TV show. Love Island? What? [laughs] Which show? [laughs] What show? Um- I don't know. 46:15 What, what- Well, Love Island, whatever. So I just watched Fight Land. Okay. It just came out. Um, 50 Cent- Oh... came out with a new series. Cool. I don't watch TV, but if I did, I, I would say, [laughs] go binge that. 46:29 No, this is how focused I am, Nubial. Seriously. [laughs] Baby. I literally don't watch, consume. I'll do social media, of course, but- No, but for fun. You have to have at least something 46:42 I, I run and I talk to people and I edit videos and I do my live and I sleep if I can. Wow. And I have a part-time job where I do deliveries 'cause I have to. Okay. Okay. So that's how I get out of the house, I guess. 46:58 Yeah. So, um, but if I had to choose, I wouldn't want that job, it's just I need to generate something to kind of- Yeah. [laughs]... keep me afloat. So that's kind of where I'm at, full transparency. 47:08 I wish I could do this full-time. That'd be so great. Um, and I go to actually a lot of networking events. I do connect a lot with IRL, um, like actual people- Yeah... 47:17 because I feel like that's really one of the best ways to build, um, real relationships with people. 47:23 Um, like online's great too, don't get me wrong, but you do meet a lot of flakes online and it's really hard to really connect with people deeper, on a deeper level. 47:32 And I find if you actually connect with them in real life, it, it's seems to be a bit of a stronger connection. 47:37 But, you know, it's, it's different depending on the person, depending on their needs, their pain points, if you can actually truly help them, um, if they're willing to invest. 47:46 Like, there's so many variables when it comes to building your own business. But more than anything it's, it's about the sales, right? It's if I'm not getting sales, I'm not building. 47:56 So it's, it's all about trying to get those sales, but also not hustling people, but giving... Solving their issues in a very timely manner, and giving them, like, a reason to care. 48:10 'Cause a lot of people, they don't care. You know? Yeah. A lot of people are self-absorbed. So it's like getting to... I, you've probably read that book, How to Win Friends and Influence People. 48:19 Um, famous book by Dale Carnegie. I read it when I was 13. My dad gave it to me. My dad was a, a full, you know, sales, sales guy. He was the sales guy, right? So it was like, uh, I learned from the best, obviously. 48:29 But at the same time, I just, I don't wanna be that hard salesman too. I'm more about relationship building and taking it to the next level with your business and, and really helping you and supporting you. 48:41 I've always seen myself as a support, as a, as a way to serve others. I think this is the biggest reason we get into business for ourselves is to serve others with a product or a service that we can really help them. 48:53 And I'd rather choose my clients than my clients choose me, right? So it's like I'm very picky [laughs] on the people I work with too, because I wanna like... You know? I, I gotta like you- Yeah... 49:04 and then I'll trust you and then I'll start paying you, you know? Exactly. And, and that takes time to build. 49:10 And a lot of people don't realize building your own business, and I was gonna get to this next point, as we're kinda wrapping it up here, of like, you know, it takes time to build your business. 49:22 Like, everything takes time. And I know social media tries to like speed it up, like speed run it. 49:28 And I've learned it's not really about the destination of, yeah, I wanna make a million dollars or, or $2 billion or whatever with my business. 49:36 But it's like, okay, the how, and it's the process of getting there, and the connections that you're forming, that you're connecting the dots along the way. And then also, um, your processes, your systems. 49:47 A lot of people, they don't have their systems in place. And if you don't have your systems in place, you're not going to immediately get that dollar amount that you're wanting to hit every single month, you know? 50:00 And so this is really important when we talk about building for something for ourselves. And it's like, sure, I could go get a, a server job and make good money doing that. 50:10 But it's like, it's not, that's not what I wanna do, you know? Yeah. It's like I wanna do something that feeds me, that I'm passionate about, but I have to get there, and it takes time. [laughs] And I don't wanna wait. 50:23 [laughs] You see? It's like this, uh, [laughs] this circular- I-... reasoning we kinda go over with ourselves every single day when I'm waking up. 50:32 I'm, I'm like up around 4:00 or 4:00, 4:45 in the morning, right before 5:00 'cause my cat Stella is just screaming at me, "Hey, I wanna get fed", jumps on me, up and down. 50:42 I'm forced to wake up super early because I'm a cat daddy, right? So it's just like getting- A cat daddy... to that point. Yes. [laughs] Nubian the cat daddy. I love cats, all right? Full transparency. So it's- [laughs] 50:55 Okay. All right. 50:56 So I, I'm like, like, like, like what, what, what keeps you w- yeah, what, what keeps you showing up even when you're not seeing those dollar signs immediately, and what keeps you going and moving forward with your business? 51:09 Um, so I learn how to pivot and not stay in the funk. So I'm always just changing. Um, I feel like as a entrepreneur you have to be able to be adaptable. So me changing my schedule, even changing my hobbies too. 51:27 Like, "Okay, let me do something else". Like, I, I wanna try this today, you know? Because when you feel like you're trapped in like the same cycle, you're gonna feel that and it's not gonna motivate you even more. 51:42 So you're gonna have to push yourself more or you're gonna have to change something up. So like shake it up. So that's what I do personally. 51:50 Um, even with people around me when I notice things with them and stuff and they're in their funk, I always try to just kind of cheer them up by something that they particularly like, but add like a little like dazzle to it. 52:05 Pa-paz. So I feel like I just bring sunshine, honestly. And that's why Care Bears is my thing because I bring any type of emotion to the table. Wait, wait, wait. Go back to your Care Bear thing. 52:18 So with New Bears, that's your, that's your- Yeah, New-... community, right? Um, yeah- So talk to us a little bit about that. I don't think we- Yeah, New Bears-... talked about it yet... is my community. Okay. 52:26 Because I'm all about love and passion and magic. Yes. And that's what Care Bears mean to me. And I just love that they're all different. One's grumpy, you know, not always the best. 52:39 You know, you're gonna have those people in life, right? And you're gonna have one that's gay 'cause the, uh, [laughs] the rainbow. 52:45 And then [laughs] you're gonna have someone that's happy and stuff, and there's someone who's in love. So it's like it's a perfect depiction of life. Mm. 52:55 And so I welcome all, and that's the whole point of it is my community is all for all. But all to be welcomed and to understand that being adaptable is very important. And not having to absolutely, um, 53:14 put yourself at a pes- pedestal. And what I mean by that is don't expect something to be the same way because you see it out in the world. That's not you. You're not them. Expect something for yourself. Mm. 53:30 If that's something that you like, that's what you like. If you see someone else and they say, look at your situations like, "I don't like that." It's like, okay, but I like it. You know? 53:39 Just stay true to yourself always. Mm. I love that. So New Bear, is there a connection with your New Butter and your New Bear community, or they're s- two separate things? 53:50 Um, they're two separate things 'cause I feel like New Bear is more of like my personal... It's like my umbrella. Mm-hmm. So it's like kind of how I started everything. It's more of me, per se, more than my business. 54:01 Okay. Um, I was gonna do something with my business. 54:04 It was gonna be the community thing, and the interviewing, and connecting that with mental health and stuff like that because when you look good you feel good type deal. 54:15 Um, there might be a way that I could, um, put everything together. It's just more of branding. Right. Um, I have to like change like the logo of some sort because, um, it's not gonna be a bear. [laughs] I don't know. 54:32 [laughs] Maybe it should be, but I don't know. It just has to be, um, something that's universal. Just something that speaks to everyone. They're like, "That's my community." And I'm just like, "All right. 54:44 Just come up and yeah." [laughs] I th- okay, okay. Yeah. Full transparency, when I think of New Butter, right, it's dripping, right, like honey. Bears like honey. New, join the New Bear community- Mm-hmm... 54:57 and get yourself some New Butter at the same time, you know? Like it could be something as simple as that. That's a great tie-in. I, I just think of Winnie-the-Pooh, him like grabbing- Aw... the honey all the time. 55:08 [laughs] That, I love Winnie-the-Pooh too. Me too. Oh my gosh. Winnie-the-Pooh's the best. Yes, definitely. 55:15 And all his, like, friends around him and that- honestly, that was one of my favorite books growing up was Winnie the Pooh. [laughs] Yeah. And, and that's what I mean, anything with bears- Mm-hmm... 55:26 you think about it, is like that. They have their friends, they have this community, they're loving- Mm-hmm... they're caring. Like, that's what I want my community to feel like, and that's why I named it that way. 55:38 But I just made myself one. I'm the Noona Bear. I'm the, the character. [laughs] There you go. There you go. See? So it could be something as that easy, a easy tie-in when you create your website. 55:51 I'm not even sure, do you even have a website yet, or? I did, but it's hidden. So once I go live again, I will have a website, and maybe even make a page for my community to chat on or whatnot. Mm-hmm. 56:04 That's what I was thinking, yeah, some type of way that they can connect with each other off of social media, because- Right... then you're, like, building something for yourself. Um- A bond in a sense. 56:15 Yeah, they have that freedom. Mm-hmm. 'Cause who knows? TikTok might go down tomorrow. You don't know, you know? And it's like- Oh, that's true... mm-hmm, so to keep them somewhere on a list. 56:26 This is why I highly recommend newsletters. Um, I'm not sure if you have one set up, but- Thank you. Speaking your language. 56:33 [laughs] But anyway, um, where can people find you, Nubella, uh, if they want to, let's say, join your community, get your NuButter? Well, your NuButter's not for sale yet, right? 56:44 You're still kind of working on the, the processing part or? Um, they- yeah, they can still follow the page itself. Um- Okay... so if I do launch, they're there, they're ready. So it's N-U dot B-U-T-T-E-R, NuButter. 56:58 And then my main page where they can see everything is Nubiel, so it's N-U-B-I period E-L on Instagram. Instagram is, like, my main page where anyone can reach me. Okay. It has my links in the bio. Got you, got you. 57:16 So it's mostly Instagram and then TikTok, right? TikTok is more, um, I'm kind of, it's under construction right now. Okay. But if they do follow me on Inst- on TikTok, that's fine. It's just, it's Nubiel. Nubiel. Okay. 57:31 Perfect. Perfect. Oh my gosh, is there anything else you want to share with us? Anything else that I forgot to ask you, or you wanted to, before we ended, uh, the episode today? 57:42 Yeah, so, um, can I ask a question for you? Sure. Shoot. Okay. So what is the most important thing to you when it comes to self-care? Hmm. I would say movement. 58:00 So the three things I try to do every single day or every morning when I wake up is yoga, you know, stretching, um, meditation, I usually do those at the same time, and then movement, exercise. 58:15 This is self-care in my processes. And I do this every single morning. This is part of my morning routine. 58:22 And then if, um, I do this, then I feel like I'm showing up for myself, and that way I can show up, uh, better for others later in the day. And so I would say movement, being active is- Okay... 58:36 the biggest things of self-care for me. So the reason why I ask that question is because I always like to say, like, self-care should also be brought into your life or into your world or your, 58:48 your business because it's something that's a part of you. Hmm. 58:52 My suggestion would be, 'cause I never seen this before, um, if you're doing an in-person podcast, I think it would be nice to join the person in to a stretch or some type of form of relaxation before you start the session because it kind of sets the tone. 59:10 And I always feel that way after I do a nice, like, stretch or a yoga that I feel really relaxed, everything is down, and I'm ready to go. Hmm. Is that what you did before we did the interview today? 59:21 [laughs] I, what I did was sit in the car a few hours. Right, because you were late. That's right, we had to delay it a few hours. Yeah. You were like, "Hey, I'm on my way back from Boston." [laughs] Okay. Okay. Gotcha. 59:33 Um, but- But before that, did you get your stretching in? But I did karaoke in the car. [laughs] Oh, karaoke. Okay. Okay. Awesome. Awesome. 59:41 Yeah, I, um, yeah, I did my whole routine this morning and it, I felt a lot better. I was excited to talk to you and about your business and to see, um, just ways that you're growing. 59:52 And I'm really glad that we were able to show up and really share because I think this is really useful advice for the audience, for people that really want to learn how to build something for themselves, right? 1:00:03 So, and be their soulpreneur. So I really thank you for taking the time and energy. Like, I'm very grateful for you, Nubiel, so. Yeah. I'm really grateful for you, too. Aw. And thank you so much. You are amazing. 1:00:15 [laughs] And yeah. Thank you. I try my best. So much success with you. [laughs] Awesome. Awesome. Well, thanks for coming on, and we'll see you next time. All right, see you.